The exhibition was the first Women’s only Lifestyle Retail Expo in Kerala, co-ordinated and hosted by Impresario Event Management India LTD.
Inaugurated by popular TV Anchor & former Miss Kerala winner, Ms. Ranjini Haridas, the Expo held at Dreams Hotel from November 14th – 17th 2013 was visited by women from all walks of life.
The Exhibition featured a unique and unforgettable shopping extravaganza, exclusive culinary experiences, fitness demonstrations, unique sales promotion for all age groups, giveaways, lectures, ramp walks, shopping, fashion show, hair-makeup and skincare demonstration, home interior products and hundreds of vendors showcasing exciting products at attractive prices.
In association with Renai Medi City, the exhibition also promoted a CSR initiative called SHE Care that sent out a message, educating the visitors about the detection and prevention of breast cancer in their early stages.
Women’s safety had been a point of concern and as part of the effort to increase the safety of women SHE associated with the cyber cell to educate the visitors, safety and self defense.